ABOUT US 

 Founded by Yanni Profit in 2019, dedicated to uplifting and supporting the mental health and well-being of Black women. Our journey began with the establishment of Soulful Beginnings Coaching and Counseling, a grassroots initiative born out of a profound understanding of the unique challenges faced by Black women in navigating mental health spaces.

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Yanni recognized the pervasive mental health biases and stigmas that often hinder access to care for Black women. With a vision to create a safe and empowering environment, she assembled a team of coaches and counselors who shared their experiences and expertise, fostering a sense of representation and belonging. Through this initiative, we have provided invaluable support systems that help combat the lack of access to African American mental health providers.

Over the past four years, our commitment to mental health advocacy has grown exponentially. What started as a volunteer group of passionate women has now blossomed into a community institution, officially recognized as a 501(c)(3) nonprofit organization in Illinois in 2023. This transition marks a significant step in our mission as we aim to move upstream, addressing systemic issues and healthcare policies that affect the mental health of Black women.

At BWWB, we believe that every Black woman deserves to bloom, and we are dedicated to creating a brave space where healing, empowerment, and community thrive. Join us as we continue to advocate for mental health equity and provide the support that Black women need to flourish. Together, we can break down barriers and cultivate a future where every Black woman can thrive in her mental health journey.